Verdict

Can Zapier's free plan run useful automations, and what does the first paid tier add?

The Free plan includes 100 tasks a month but only two-step Zaps and 15-minute polling. Pro starts at $19.99 a month on annual billing ($29.99 month-to-month) for 750 tasks, with multi-step Zaps, webhooks and premium apps.

Who should consider it. Consider it if your automations are event-driven and you want a free plan to test before committing.

Start here: first steps with Zapier

Editorial guidance based on the vendor details we recorded. We have not tested Zapier, and we do not describe its screens or settings.

Who should start with it: Simple event-driven automations across apps, with a free plan to test.
Before you create an account: Pick one real job, for example "Automate apps and workflows", and prepare invented or non-sensitive input for the first try.
Read the vendor's data and privacy terms. Our privacy review checklist lists what to look for.
Commercial-use terms: we have not verified them. Read the vendor's terms for the plan you will use.
Which plan to start with: Start on the free plan. The limits we recorded: 100 tasks a month; two-step Zaps; 15-minute polling; 2,500 Table records; 10 form pages.
A first small task: Try a small version of a real case like this one: A small business that wants new form entries copied to a spreadsheet and a team chat message sent.
How to tell whether it helps: Time the job by hand first. Then record minutes taken, minutes of editing and credits or usage used. Use the trial scorecard.
Common first-week mistakes: Spending credits or usage on experiments without noting how much one job used.
Building a routine on a free limit that resets daily or never, without checking which.
Putting private or customer data in before reading how the vendor handles it.
When to consider another tool: Anyone who needs multi-step automations on a free plan: Free allows two-step Zaps only.
Teams with very high task volumes who want flat pricing: tasks drive both the plan tier and overage.
Alternatives: Make, n8n. Reasons to switch.

What Zapier actually does

Builds multi-step automations (Zaps) that react to events in connected apps.
Includes Tables for data records, Forms and a Copilot assistant on the Free plan, within limits.
Supports webhooks and a Zapier MCP server on paid plans; basic MCP access is listed on Free.
Team adds shared connections and folders, SAML SSO and a six-month audit log; Enterprise adds SCIM and an Observability API.

Source: Zapier pricing page (opens in a new tab).

Who it suits, and who should look elsewhere

Good fits

A small business that wants new form entries copied to a spreadsheet and a team chat message sent.
A team that needs shared connections and SSO (Team).

Scenarios are illustrative, based on plan limits and documented features.

Consider alternatives if

Anyone who needs multi-step automations on a free plan: Free allows two-step Zaps only.
Teams with very high task volumes who want flat pricing: tasks drive both the plan tier and overage.

Practical workflows

Illustrative: built from documented features, not from testing.

Follow up on new customer enquiries

Outcome: A new enquiry logged and a follow-up drafted for review

Connect the form or inbox where enquiries arrive as the trigger.
Add a step that records the enquiry in a spreadsheet or Table.
Add a step that sends a message to a team channel (multi-step Zaps need Pro).
Review sent messages and watch your monthly task count.

Strengths and limitations

Strengths Vendor-documented

Plan prices are stated in US dollars for annual and monthly billing
A 14-day Pro trial with no credit card
A 33% discount for annual billing is stated

Limitations and cautions Documented limits and editorial guidance

The Free plan allows two-step Zaps only, with 15-minute polling
Overage is charged at a multiple of the base task rate when pay-per-task is on

Hands-on testing

Not tested by us yet, so this page describes what the vendor documents. How testing is recorded.

Pricing

Free

Free plan

100 tasks a month; two-step Zaps; 15-minute polling; 2,500 Table records; 10 form pages

Free trial

Yes

Pro has a 14-day free trial with no credit card. Team can be started in the product; its length is not stated.

Cheapest paid plan

Pro

From $19.99/mo, billed annually, or $29.99 month-to-month

Show all 4 plans and limits

Zapier plans, prices and limits
Plan	Price and billing	Limits and inclusions
Free Free	Free	100 tasks a month; two-step Zaps; 15-minute polling; 2,500 Table records; 10 form pages
Pro	$19.99/mo, billed annually (From $19.99 for 750 tasks; the page states 33% off the monthly rate for annual billing) $29.99/mo, billed monthly	Multi-step Zaps; 1 seat; 2-minute polling; webhooks; premium apps; tiers from 750 to 2 million tasks a month
Team	$69/mo, billed annually (From $69 for 2,000 tasks) $103.50/mo, billed monthly	Everything in Pro; 25 seats; shared connections and folders; SAML SSO; 6-month audit log; priority support
Enterprise	Custom pricing (contact sales)	Unlimited seats; SCIM; custom data retention; annual task limits; technical account manager

How usage is counted

Free: 100 tasks a month, two-step Zaps, 15-minute polling, 2,500 Table records and 10 form pages.
Pro: tiers from 750 to 2 million tasks a month with 2-minute polling and 1 seat. Team: tiers from 2,000 tasks with 25 seats.
Without pay-per-task, runs stop at the task limit until the next cycle. With it, usage continues at 2.5x the base rate (monthly) or 1.25x (annual), up to 3x the subscription.

Pricing model: Usage-based
Currency: USD (shown by the vendor for the region we checked)
Commercial use: Not verified
API: Yes · Webhooks and a Zapier MCP server are listed on paid plans, and an Observability API on Enterprise. A general REST API is not described on the pricing page.
Pricing checked: 21 Oct 2026 · Vendor pricing page (opens in a new tab)

Prices are in US dollars. Billing is available in 19 local currencies, converted at payment time.
Non-profits get an extra 15% discount, excluding pay-per-task charges.

Prices are shown as each vendor lists them. Where a vendor shows only a "$" sign, its page does not name the currency, and vendors may show a local currency or regional price. Confirm on the vendor's page before buying.

Alternatives

Make

Reason to consider it: Credit-based pricing with a free plan of 1,000 credits a month, and 300+ REST API endpoints to manage the platform.

Paid prices are in different, unnamed or not comparable currencies, so they are not compared here.

Compare Zapier with Make

n8n

Reason to consider it: Execution-based pricing with unlimited users and workflows, and a self-hosted option.

Free access: n8n is "free trial"; Zapier is "free plan".
API: n8n not verified; Zapier documented.
Paid prices are in different, unnamed or not comparable currencies, so they are not compared here.

Compare Zapier with n8n

Compare Zapier with Make and n8n

Frequently asked questions

Does Zapier have a free plan?

Yes. The free plan lists: 100 tasks a month; two-step Zaps; 15-minute polling; 2,500 Table records; 10 form pages. A free trial is also offered. Pro has a 14-day free trial with no credit card. Team can be started in the product; its length is not stated.

How much does Zapier cost?

The lowest-priced paid plan is Pro: from $19.99/mo, billed annually, or $29.99 month-to-month. Larger plans are quoted by the vendor. Annual-billing prices are shown per month but are paid yearly. Pricing was checked 21 Oct 2026.

Does Zapier have an API?

Yes. Webhooks and a Zapier MCP server are listed on paid plans, and an Observability API on Enterprise. A general REST API is not described on the pricing page.

Can I use Zapier output commercially?

We have not verified the commercial-use terms. That is a gap in our research, not a statement about the product. Read the vendor's terms before publishing output commercially.

Keep comparing

Sources and update history

Source	What it covered	Checked
Zapier pricing page (opens in a new tab)	Plans, prices (USD), task limits, trials, overage rules	21 Oct 2026

Not yet verified

These are gaps in our research, not claims about the product.

Enterprise pricing
Team trial length
Per-task rates (on a separate page)

Research note

Vendor-documented: prices, plan limits, features and terms are taken from the sources above on the dates shown.
Editorial interpretation: the verdict, good fits, tradeoffs and workflows are our reading of those facts. None of it comes from testing the tool.
Unverified: anything listed under "Not yet verified" is a gap in our research, not a claim about the product.

Update history

20 Oct 2026 · Added a sourced product overview; paid prices and hands-on performance remain unverified.
21 Oct 2026 · Re-researched from the vendor's official pages: pricing, limits, platform and API details.

Spotted something out of date? Tell us.